This vintage Geigy Company ink blotter is a mid-century advertising piece for DDT insecticides, specifically Gesarol and Neocid. It features bold red, yellow, and green graphics promoting "Pest Control by Geigy — Originators of DDT Insecticides," for use "For Sprays and Dusts on Plants" and "For Livestock Dips and Sprays."

• Brand/Advertiser: Geigy Company, Inc.
• Imprint: 89 Barclay Street, New York 8, N.Y.
• Distributed by: Daniel J. Frantz, Coplay, Pa.
• Products shown: Gesarol and Neocid, each labeled "Contains 50% DDT"
• Era: mid-20th century, reflecting the early commercial DDT insecticide period
• Theme: Agricultural and livestock pest control, chemical industry advertising
• Size: standard ink blotter cardstock with absorbent reverse
• Condition: VG+

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Keywords: vintage advertising, chemical industry, agricultural history, mid-century ephemera, pesticide memorabilia, paper collectibles, graphic design, insecticide promo

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